Ford Credit has been helping drivers in the greater South Bend area and beyond purchase the vehicle of their dreams since 1959. Now, the American automaker is looking to give its luxury arm the same strong financial backbone with a dedicated financing service of its own. Officially dubbed LINCOLN Automotive Financial Services, the new brand will help drivers finance or lease their next luxury car, while also keeping in touch with them after the purchase is made.

By doing this, LINCOLN is looking to retain customer loyalty, offering drivers updates and incentives when the time comes to make a new purchase or lease. Of course, if a customer wants to keep up with the latest LINCOLN financing news themselves, they can also follow @LINCOLNAFS on Twitter or by visiting http://www.LINCOLNAFS.com.

Creating a solid website and active twitter account, however, are only two steps in ensuring that customers are actively engaged with this new brand. Additionally, the luxury automaker is stamping every point of sale with the LINCOLN Automotive Financial Services logo, including contracts, invoices, and other customer service support documents. In other words, it will all be distinctly LINCOLN.

"With a strong LINCOLN vehicle lineup, an exceptional dealership experience and competitive private-label financing, we expect to drive more sales and loyalty for LINCOLN," saysBernard Silverstone, President, Marketing and Sales at Ford Motor Credit Company.

It goes without saying, of course, that Gurley Leep Ford LINCOLN located at 320 E Ireland Rd is excited to be a part of this new endeavor, and invites you to explore our new LINCOLN inventory today.

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¹http://www.sacbee.com/2011/11/07/4035970/lincoln-automotive-financial-services.html